Friendly’s Rewards Terms of Use


By registering for the Friendly’s Cool rewards program (“Friendly’s Cool Rewards”) you agree to these Rules of Use:


ELIGIBILITY:  Friendly’s Cool Rewards is only available to legal residents of the United States and the District of Columbia. The Friendly’s Cool Rewards program is intended for personal use only. Commercial use is prohibited. This program is not targeted towards, nor intended for use by, anyone under the age of 13. If you are between the ages of 13 and 18, you may only use Friendly’s Cool Rewards under the supervision of a parent or legal guardian who agrees to be bound by these Terms of Use. Only one account is allowed per Member and a maximum of four accounts are allowed per household. Friendly’s employees are not eligible to participate.


ENROLLMENT:  In order to enroll as a “Member” of Friendly’s Cool Rewards, you must register through the Friendly’s Cool Rewards mobile application or website and provide Friendly’s with your name, email address, phone number, favorite location and password.


EARNING POINTS:  Members earn one point for every $1.00 spent on qualifying food or beverage purchases. Members will not receive points on any coupon or promotional offer; points will only be issued for the amount of money actually spent during the visit. Points will not be issued for gift card purchases, ice cream retail products, taxes, gratuity or 3rd party delivery services. You must present your Friendly’s Cool Reward account number, phone number associated with your account, or check-in via the Friendly’s Cool Rewards mobile application at the time of purchase to receive your points. To qualify for points on a private party event or banquet function, you must be a registered Friendly’s Cool Rewards Member prior to booking the event. The Rewards Member must be the individual paying for the event. Member’s points are issued in real-time and can be viewed on Friendly’s Cool Rewards mobile application, or online at https://www.friendlysrestaurants.com/rewards. In the event that the point-of-sale system is offline, points will be posted to the Member’s account as soon as possible.

Except where required by law or provided for in the program rules, points earned through Friendly’s Cool Rewards have no cash value. Points are surrendered for Reward redemption only.


EXPIRATION:  All earned rewards expire after 60 days except for the Registration and Birthday reward which expire after 30 days. Promotional reward expiration dates may vary.


MAXIMUM ACCRUALS:  A maximum of 375 points can be earned per day per member.


MAXIMUM REDEMPTION: One reward can be redeemed per check per day per member.


ACCOUNT CLOSURE:  A Member’s Friendly’s Cool Rewards account will be closed after 12 months with no activity.  Upon account closure, any unused Rewards and any unused points in the Member account will be forfeited and cannot be redeemed. Once membership is cancelled, the Friendly’s Reward Card and Member account may not be used to earn points.


MODIFICATION:  Friendly’s reserves the right in its sole discretion, to terminate the Friendly’s Cool Rewards program, and to alter, limit, modify, or add to the Friendly’s Cool Rewards rules, regulations, terms and conditions. This includes, but is not limited to, imposing time limits and changes in point values, Rewards, and Reward levels, all without prior notice, at any time.  We may amend the Terms of Use at any time by posting updated or revised Terms of Use on the Website. Please check the Website frequently for updates or revisions to the Terms of Use.  Any such changes are effective immediately and the Member’s continued enrollment in the Friendly’s Cool Rewards program and/or use of the Site and Mobile Application confirms that he/she accepts the changes and agree to be bound by them.


OWNERSHIP OF SITE AND MOBILE APPLICATION CONTENT:  All contents of this Site and Friendly’s Cool Rewards Mobile Application are the sole property of Friendly’s , including all intellectual property and proprietary rights herein. Use of any of the Site content without prior consent by Friendly’s is strictly prohibited.


LIMITATION OF LIABILITY AND DISCLAIMER:  Members use the Site and the Mobile Application at their own risk. Friendly’s is not liable for any direct, indirect, special or other damages or losses that may result from the Member accessing this Site or Mobile Application or using information, services or merchandise provided through Friendly’s. This Site and the Mobile Application and the information included on both are provided by Friendly’s “as is” without any warranty of any kind either expressed or implied.  Friendly’s is not responsible for interrupted or unavailable network server or other connections, miscommunications, computer transmissions or jumbled, scrambled or misdirected transmissions, or for electrical, network, computer or mobile device hardware or software or program or application malfunctions, failures or difficulties or for other errors, omissions interruptions or deletions of any kind whether human, mechanical or electronic or for any damage to any person’s computer or mobile device related to participating in the Friendly’s Cool Rewards program.  Friendly’s liability for Friendly’s Cool Rewards or any other reward containing printing or other errors, if any liability exists, is limited to replacement with other Friendly’s Reward or other reward, while supplies last.


RELEASE:  Member hereby releases and agrees to indemnify and hold harmless Friendly’s from and against any and all costs, claims, damages, or any other injury, whether due to negligence or otherwise, to person(s) or property (including, without limitation, death or violation of any personal rights, such as violation of right of publicity/privacy, libel, or slander), due in whole or in part, directly or indirectly to the Member’s participation in the Friendly’s Cool Rewards program, or the receipt, use or misuse, of Friendly’s Cool Rewards or any other reward.


LINKS TO THIRD PARTY WEBSITES:  The Site may contain links to other websites. Friendly’s does not have any control over these other websites and it is not responsible for their content or security. If a Member clicks on a link to an outside website, he/she does so at his/her own risk and is subject to the privacy policy, and terms and conditions of that website.


CHOICE OF LAW:  These Terms of Use are governed by and are to be construed in accordance with the laws of the State of Massachusetts.